Uniqlo and consumer electronics retailer team up to open a new store

Japan’s largest fashion brand, Uniqlo, has opened its new Bicqlo Uniqlo Shinjuku East Exit Store in collaboration with Biccamera, a consumer electronics retailer. This global flagship store is Uniqlo’s tenth flagship store, where the mixture of fashion, home electronics and lifestyle products creates the ambience of an “anything-goes jumble” in the 4,000 square metre continue

Local fashion events are booming

Japan is currently undergoing a boom in fashion events targeted at consumers.　Events　which　were previously confined to major cities like Tokyo, Kobe and Osaka have spread out towards smaller cities, offering locals a chance to show off their wares like never before. The purpose of these events is to drive sales　for　local　shops　and　commercial facilities, but they’re also serving to revitalise the areas around them and act as a draw for tourists.While some are succeeding in drawing in customers, others are struggling to raise the necessary funds.

The first of these events was the Kobe Collection, which began in 2002, and each year afterward saw increasing attendance and soldout tickets.The　event　served　two　purposes: it　established　a　mixed media　advertising　effort　centered around fashion shows and involving TV,magazine　and　storefront　displays; and it provided a boost to the local economy by drawing tourists from elsewhere in Japan.continue

Hankyu Umeda main store celebrates grand opening

Restructuring of the business into a “theatretype department store”

Hankyu Umeda main store in Osaka celebrated its grand opening at the end of November, seven years after the commencement of reconstruction work in 2005, which aimed to restructure the business into a “theatre-type department store”.continue

The biggest thing in Japan’s leisure industry right now　is the Sports Lifestyle. A healthy and active lifestyle,　which includes things like running, yoga,　light hiking,　and futsal on the way home from work, is more popular　than ever. As a result of this changing market, the sports
business is entering a new stage.continue