how to get "the senken"

There are four different ways.

A) Get a free copy in the following places.
At site of some fashion shows during Paris Collection in March and October. Premi?re Classe&Who's Next, Premi?re Vision, and other fashion tradeshows.
B) You can have it delivered to your home or office.
The subscription fee depends on the country in which you live. Please e-mail to
C) Subscribe to SENKEN SHIMBUN
If you subscribe to SENKEN SHIMBUN (Japanese Daily Fashion Newspaper), you will get all the issues of THE SENKEN as a supplement.
D) E-publication is in preparation

The Growing Girls’ Market


“It isn’t enough just to be seen as cute” Kyary Pamyu Pamyu

Even as the rest of Japan continues to suffer from the economic downturn, the girls' market shows signs of good health - not just with teenagers and those in their 20s, but with 30-year-olds as well. The market has grown to the point where we are now seeing the creation of new businesses involving products, events and mobile campaigns with those in other industries. Many are now paying serious attention to this unique Japanese market as its growth can no longer be viewed as simply a fad. With even conservative department stores now dedicating floor space to girls' fashion, and established designers starting to introduce product lines for this demographic, the size of the market is only expected to increase.